UBS - Evidence Lab Explainer Video & Branding
Storyboard + Motion Direction: Matt Rowett
3D Graphics: Graham Bucknell
Studio: Signal Noise
Published: October 2018
Working with a copywriter we helped UBS develop a script which works as flowing narrative that explains the offering of Evidence Lab. To build upon the clean UBS brand we communicate Evidence Lab as a white surface that cleans data and lifts out insights. This visual approach is is the brand imagery for Evidence Lab and used across various marketing materials.